About Italian Kitchen

Italian Kitchen, located in the heart of Downtown Vancouver, invites guests to experience a more intimate and rustic milieu, surrounded by Tuscan-style décor with exposed brick walls, lush foliage, and crisp white linen. Italian Kitchen exudes a feeling of elegant and timeless comfort. On the menu is a range of rich and fresh multi-regional Italian favourites complemented by a handpicked wine cellar, featuring exceptional Italian vintages plus a classically inspired cocktail list.

Services

Logo Design & Identity
Brand Concept & Guidelines
Marketing Collateral
Website Design
Signage
Photography

About Italian Kitchen

Italian Kitchen, located in the heart of Downtown Vancouver, invites guests to experience a more intimate and rustic milieu, surrounded by Tuscan-style décor with exposed brick walls, lush foliage, and crisp white linen. Italian Kitchen exudes a feeling of elegant and timeless comfort. On the menu is a range of rich and fresh multi-regional Italian favourites complemented by a handpicked wine cellar, featuring exceptional Italian vintages plus a classically inspired cocktail list.

Services

Logo Design & Identity
Brand Concept & Guidelines
Marketing Collateral

Website Design
Signage
Photography

About Italian Kitchen

Italian Kitchen, located in the heart of Downtown Vancouver, invites guests to experience a more intimate and rustic milieu, surrounded by Tuscan-style décor with exposed brick walls, lush foliage, and crisp white linen. Italian Kitchen exudes a feeling of elegant and timeless comfort. On the menu is a range of rich and fresh multi-regional Italian favourites complemented by a handpicked wine cellar, featuring exceptional Italian vintages plus a classically inspired cocktail list.

Services

Logo Design & Identity
Brand Concept & Guidelines
Marketing Collateral
Website Design
Signage
Photography

Concept & Outcome

Italian Kitchen planned to relocate and required their branding to be refreshed for the next evolution of the restaurant. The new interiors and menu moved away from the original slick concept to one that drew inspiration from more traditional Italian influences while keeping the contemporary dining experience their guests expected. To represent this change, the logo, colour palette, and patterns were inspired by original Italian signage and typography. The brand also includes hints of traditional Italian etchings to bring depth and maturity to the brand.